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Educated in science and engineering, the founders Aristide T., Herve O., Bertin N., and Alain N. shed their corporate badges and applied all of their collective talent and experience to a rewarding enterprise in coffee.
We are a new generation of African business peoples and entrepreneurs that strongly believe that thru information’s, business ventures, business opportunities and network, the African continent will be empowered thru the Agoa law.
Helping Africa today is no more only about giving free money, shoes, clothes, books, and sending shipment of food. The right way is for African companies to manufacture value added and competitive products.
We need to accommodate our strategies to the new world’s dynamics and take advantage of the rapid changes and the globalization to launch a different approach to the business and social development. Through companies like ours, thousands of farmers and their families will earn a better income for their hard work, allowing them to hold on to their land, keep their kids in school and provide for their needs.
Back in the 80ths, our parents and other coffee farmers developed a special scholarship fund called the scholarship basket. Prior to graduation, every farmer would contribute at will to the fund as much as he could afford (10 cent, $1, $5,). The amount contributed would then be shared between the best students to help fund their education in Europe or North America. Upon graduation, we were fortunate to benefit from the funds to purchase fly tickets and went to study abroad.
Today, three of our key executives graduated from Wharton, Kellogg, and Düsseldorf/Germany. We decided to pay back to our community by creating a coffee company that will manufacture coffee product. “Adventures Coffee” actually allow coffee farmers to take their products from the farms directly to the US customers, eliminating middlemen. Bypassing the middlemen allows my parents and other farmers, who really supply the hard work behind every cup of coffee, to receive a greater share of the coffee market wealth and be empowered.”
Adventures Coffee has been taking a pioneering role, as one of the first farmer owned, Africa-based Company to attack the American market under its own label under the AGOA law. It is important that we achieve some success here, not just because it will motivate other entrepreneurs to take more risks and become players in this global economy, but empowering the farmers that really supply the hard work behind any cup of coffee
We believe quality in coffee is inextricably linked to social and environmental responsibility, and that our growing of exceptional coffee can make a difference in sustainable agriculture, while caring for the central African community and the natural environment.
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